About Us

New Andhra Nursery was founded in 1950 by the late Shri S. V. V. Rao in Kadiam, AP, one of India’s most recognized horticultural hubs. Built within a strong ecosystem of experienced growers, the nursery developed a reputation for reliable sourcing, quality cultivation, and the ability to supply plants at project scale.

The second generation, led by S. V. V. S. N. Murthy, expanded the nursery’s operational capabilities. With over 3 decades of experience in horticulture operations and plant logistics, he oversees cultivation, plant selection, and large-scale sourcing from the Kadiam head office.

As the company expanded geographically, Jogendra Singh joined as a partner, bringing more than 15 years of industry experience. His strong industry relationships and deep understanding of landscape project requirements have played an important role in strengthening New Andhra’s presence in new markets. Under their leadership, the nursery strengthened its international sourcing network, introducing imported plant varieties to meet the evolving needs of modern landscape projects.

The third generation, represented by Hima Siddireddy, Executive Director – Marketing, is leading the company’s digital engagement and industry collaboration, strengthening connections with architects, developers, and landscape professionals across India.

With over 75 years of horticultural experience, New Andhra combines deep plant expertise, a strong grower network, and dependable logistics to supply carefully selected plants for large-scale landscape projects across India, positioning the company as a reliable partner for landscape development.